Promoting Vietnam Tourism At World’s Leading Travel Trade Show - ITB Berlin 2023

  • 07/03/2023

With the Messe Berlin exhibition grounds almost fully booked, following the break due to the Covid-19 pandemic and taking as its slogan “Open for Change”, the World’s leading travel trade show ITB Berlin opened its doors today March 7th, 2023 for the first time as an event for B2B visitors only.

Around 5,500 exhibiting companies from 161 countries are taking part in this year’s ITB Berlin with high demand from the Middle East, the cruise industry and travel technology sector.

Vietnam National Administration of Tourism in collaboration with Vietnam Tourism Development Fund and many localities and businesses participated in this event.

Through the activities, they want to convey a message: Vietnam is ready to welcome tourists again with many attractive products and services in line with market trends in the new context. It also promotes Vietnam's tourism image and message through the logo and title "Vietnam - Timeless Charm" and the media campaign "Living Fully in Vietnam."

Saigontourist Travel is one of 45 Vietnamese travel agencies and tourism companies participating in this event to showcase its products and reconnect with partners and buyers.

At the event, Saigontourist Travel is scheduled for over 100 appointments with travel partners and buyers from different countries and most of which are companies from Germany, Austria, France and UK.

Our company also provides information on Vietnam's tourism development, policies, products, and services after Covid-19 to European market in general as well as German market in particular.

Besides attending the annual international travel fairs, Saigontourist Travel is expected to continue to participate in other international events to seek and develop new markets such as Roadshow in Taiwan, WITM (Worldmaster International Travel Mart) in Philippines, ILTM China Shanghai in China, etc./.

Published by Admin on March 7th, 2023